All too often, I see stories about Apple citing the company's ticker as APPL, instead of AAPL. It doesn't seem like much to be sure, but it can't be dismissed as a typo after years and years of seeing it happen. As the company's stock is at all time highs, above $160 a share, and sporting a market cap approaching $150 billion, it's time the company got more respect, and authors got the ticker right. A - A - P - L. AAPL.
That's the background behind my most recent contribution to The Apple Blog, titled Dudes, It’s AAPL, Not APPL!. Per agreement with them, I will not be cross-posting the piece, but instead, have provided a link. Enjoy.