When I called into the fraud center, after identifying myself, the automated voice asked about some "odd" activities - one from a "record store" and another from an online eMarketing firm. Both sounded odd, so I ended up with an operator. As she explained to me, the "record store" was actually Apple's iTunes, to the tune of $.99. No problem. But the other one? It turned out it was based in South Africa, and had charged me $1.07. That was an odd number, but small, and I didn't recognize the firm. It sounded like "Quirky Marketing" or "Quirk iMarketing". Something...
When I said I didn't recognize the name of the service, the operator strongly advised me to cancel the card immediately. But I wasn't so sure. There was still the possibility I had made a mistake, and $1.07 didn't seem like a big deal. She again pushed me to cancel the card, saying if somebody in South Africa had my data, the next purchase could be a big one.
I asked her not to cancel the card, but after asking people on Twitter what they thought I should do, and seeing a near-unanimous response that I should follow the bank's advice, I was feeling like my smug naivete was going to catch up to me.
Searching Google for the firm name I thought she had mentioned found nothing memorable. And the South African connection sounded very weird. But there was one last place I could look - in my e-mail. As mentioned many times, I've saved practically all my useful e-mail going back more than a decade - making it an extremely deep personal database. So I searched for the term the woman had mentioned on the phone: "Quirk".
It turned up an e-mail confirmation from Quirk eMarketing from September 2008, for a product I had checked out called "BrandsEye". BrandsEye I would have remembered, but the "Quirk eMarketing" I'd largely forgotten. Their site left much to be desired, but my e-mail showed I'd signed up to a service that would charge 7 South African Rands a month to monitor online mentions. Depending on the exchange rate, one month's bill would be $1.01, and another would be $1.07. And while that didn't trigger any fraud alerts in September through February, today, it did. (Likely due to some other activity my wife initiated)
When I had gotten the online confirmation of my purchase back on September 28th of 2008, I moved the e-mail to my "Commerce" folder and saved it. I didn't know if I would ever need it again, but today, it came in extremely handy, and I won't be canceling my credit card. Phew!