September 29, 2008

BackType Launches Widgets and Alerts to Extend Comments Tracker

At the end of August, BackType launched an interesting tool to track individuals' comments across the Web - no matter the commenting platform and no matter the blog, and letting you subscribe to other BackType users to see their comments, wherever they were. In the last few weeks, BackType launched alerts, letting you follow search terms, and today, they launched widgets which enable you to show the places you are commenting around the Web from a single place, most likely your own blog.

As the world of blogging is changing, tweets on Twitter and comments on blog posts are becoming nearly as important as dedicated posts themselves, and BackType has served as a way to find out what other blogs people you follow read and comment on, or to show who is more likely to launch a new story, yet not participate in the following discussion. The service also serves to show if bloggers tend to only participate in the comments on their own site, and not around the Web - something I myself have been guilty of in some weeks.


BackType's New Alerts and Widgets


Alerts

After logging in to BackType, go to http://www.backtype.com/home/alerts to see how you can follow individual words or search terms, and have them deliver e-mail alerts each day, each week, or in real time. You can even choose to follow terms but keep them on your dashboard, without spawning an e-mail.

Widgets

Just about every service has widgets these days, and the new challenge as a blogger can be which ones to install at the expense of others. If you've got the real estate, BackType's new widget shows you comments you've made across the Web, with a favicon of the blog, and its recency - showing how fresh the comment is. Interestingly, clicking on the widget takes you to the actual comment within BackType, and from there, you can click through to the blog post in question.

In case that wasn't enough, Christopher Golda of BackType says more features are planned. BackType has been expanding their coverage through scouring more and more blogs, has been improving the service's search engine, and they're developing an API. Hot on the heels of Disqus' launch of their own public API. it should be interesting to see how innovation in the comments space is developing.

You can find me on BackType here: http://www.backtype.com/louisgray